Q4 Home - Illustration Design
Six faces, one tribe, one mission — the Home & Discovery Q4 illustration captures a full product squad heading into the final quarter with ideas, tools, and energy to spare.

Illustration Design — Home Tribe Q4
Team Mascot Illustration · Tribe Home & Discovery · Tokopedia
A warm, ensemble team illustration created during a stint within Tribe Home & Discovery at Tokopedia — celebrating the full squad heading into Quarter 4 with the most character-rich and compositionally ambitious entry in the quarterly illustration series.
Where Q2 had three and Q3 had three, Home Tribe Q4 brings six — a full product team rendered in a tight, layered group portrait that fills the frame with faces, personality, and creative energy. The composition is organized across two rows: three characters in the back row and three in the front, each with distinct visual identities — glasses, caps, beards, a green Tokopedia cap front and center — creating a diverse, immediately recognizable team portrait that could belong to no other tribe.
The prop details are the storytelling: a glowing lightbulb held by the left figure speaks to ideation and product thinking; a shopping cart phone screen in the center figure's hands anchors the tribe's core mission in Tokopedia's home and discovery commerce experience; and a Figma logo held by the right figure is the designer's signature easter egg — a knowing wink to the tools of the trade.
The "Home Tribe Q4" green ribbon banner arcs above the group in classic Tokopedia green, and the sticker-style white outline frames the ensemble as a unified badge — deployable across decks, Notion pages, Slack channels, and end-of-year wrap communications.
A team illustration that says: we're six people, we use Figma, we have ideas, and Q4 is ours.
Completed
December 2021
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