Hey Brew

Original Bean Aceh Gayo Clean, Green Arabica Bali Honey Process, Rok Presso at 1:18 — Hey Brew is where Indonesia's coffee culture comes to share stories and shop for beans in the same breath.

App UI Design — Hey Brew

Mobile App · Coffee Social Feed + Bean Marketplace · Indonesia

A rich, warmly designed two-screen app UI for Hey Brew — a coffee lifestyle platform combining a social content feed with a curated coffee bean marketplace. The combination is elegant: coffee lovers share their brews, and then buy the beans to recreate them.

Screen 1 — Social Feed: A Pinterest-style coffee content feed under "Most Hype" — user-posted coffee photos with captions, creator handles, and engagement metrics. The featured post — a latte on a wooden desk by Aiu Bintang Samudera from Denpasar, 2,356 likes — carries the caption "Aku menyebutnya Senja Manis yang dingin menghangatkanku" (I call it Sweet Dusk that warms me in the cold) — poetic, personal, and exactly the tone of an authentic coffee community. Below the caption: brew specs — 12 gram, 1:18 ratio, Rok Presso — the geeky details that serious home brewers want to share and discover.

Screen 2 — Coffee Market: A clean two-column product grid of Indonesian specialty beans — Original Bean Aceh Gayo Clean (Rp. 65.000/100gr), Bean Arabica Java Welinggalih (Rp. 55.000), Green Arabica Bali Honey Process (Rp. 55.000), Bean Arabica Lintong Onan Ganjang (Rp. 45.000). The macro bean photography is gorgeous — each variety clearly distinguishable, making the marketplace itself a coffee education.

The warm cream and brown palette, coffee bean watermark background, and script "Hey Brew" wordmark create a brand identity that feels handcrafted and genuine — a specialty coffee app for people who care deeply about what's in their cup.